HW#5

The article I chose to write my blog about this week is, “10 Cool Social Media Monitoring Tools” from The Brain Yard and was posted on August 11^th, 2011. As you can tell by the name of the article it talked about ten tools you and use to help monitor your social media sites and your online reputation. The first tool is called, Facebook Insights. This is a free service built into Facebook data on user interaction with your page. The second tool is called HootSuite, which is a site that allows the user to monitor multiple social networks from a single dashboard and create customer reports. The next tool is called Klout and is designed to measure individual and brand influence. The next two tools were social mention , which is a free site that rates an individual or brand as they are mentioned and Raven Tools which uses data from Social Metion to see links to your brands or a keywords mention with a positive, neutral or negative rating to each mention. The sixth tool is Sprout Socail and this site lets the user manage, monitor and track their existence on social networking sites like: Facebook, Twitter and LinkedIn. The next tool is called is similar to Facebook Insights but for Twitter and is called Twitalyzer. This Twitalyzer is a dashboard on Twitter that measures the users impact based on several factors. Another tool mentioned in the article is called Unilyzer and this site develops a “Uniscore” which is the quality of your social networking presence with data on quality of a social network and referral rates.  The next tool is the ultimate way to track your social network reputation called Google Analytics. Google is the top dog on the internet in all aspects and with Google Analytics you integrate Google with your social network to see how your content is being shared on the web through social interactions. The final tool is for Twitter users and is called BackTweets. This was formally known as BackType and allows users to keep track on their Tweets. All of the tools mentioned in this article made me realize how important it is to keep track of your reputation on social networking sites. After reading this article I am highly considering using tools such as Facebook Insights, Social Mention and Raven Tools to keep track on my presence on social networking sites to make sure I present a positive image for future employers.